Motel One has today announced positive figures through Q2 of 2019, with revenues, net profit and EBITDA continuing to rise. The group maintains its strong footing in the European hospitality market with 71 hotels and 20,157 rooms currently in operation across the continent.
The Motel One Q2 report included a number of key highlights including…
Two hotel redesigns completed: In Q2 Motel One relaunched Motel One Salzburg-Süd and Motel One Edinburgh-Royal after extensive redesigns. These renovations are part of the group’s investment in a redesign cycle of just seven years, ensuring progress in product, quality standards and delivering upon the brand promise at each location.
Revenue reaches EUR 267m: The hotel group announced revenues for the first half of 2019 were up by 20% against the previous year (EUR 222m) with the revenue per room sold rising by EUR 4 to EUR 98 (previous year: EUR 94).
EBITDA rises 28%: Motel One saw EBITDA of EUR 83m generated (previous year: EUR 65m).
Successful uptake of digital strategy: Motel One witnessed a sharp increase in its beOne membership programme (total of 436,000 members) and has launched its One-Click Book concept. This exclusive service makes booking stays via the website even faster and more convenient for members.
The European hotel market has performed well in the first half of 2019 with an increase in RevPAR of 2.7% compared with the previous year. The German (+3.4%) and UK (+3.6%) markets, where currently 55 of Motel One’s operational hotels are located, outperformed the wider market.
The group continues to maintain a healthy development pipeline, consisting of 27 hotels with 8,107 rooms. The third quarter of 2019 has already seen the opening of Motel One Warsaw-Chopin, the brand’s first hotel in Poland, and the group will open new hotels in Munich and Linz. Including this development pipeline, the brand will reach a total of 98 hotels with 28,300 rooms (previous year: 94 hotels with 27,500 rooms).