By Angela Green, Content Executive, H&C News: First tattoos and piercings, now 35 hour weeks and profit share.
The Ruby Group is introducing a new 35-hour workweek across the company for all employees, including at its hotels, workspaces, and across its reservation’s teams, with no change in salary. All employees of the group will also receive a share of the company’s profits from 2023.
Back in June, the Munich-based hotel group, led by CEO and founder Michael Struck, launched an attention-grabbing recruitment campaign, offering to cover the cost of tattoos, haircuts, and piercings for new employees. The campaign was a great success with Ruby seeing a 25 percent increase in job applications.
With the introduction of a 35-hour week at the same salary, the company is now taking another exciting step forward, unique to the hotel industry, to attract new employees.
The new measure is of course also aimed at retaining existing and valued employees. “To be attractive as an employer these days, innovative working time models are needed. We want to offer our employees more flexibility and free time, with the same pay,” says Uta Scheurer, Vice President Human Resources at Ruby.
Employees who would like to continue working the original 40 hours per week will also benefit from the new work model as all accrued ‘overtime’ will be recorded, which can either be paid to the employee, or it can be used towards additional time off at a later stage.
In addition, from 2023, Ruby will give all employees a share of its profits. “We are turning our employees into co-entrepreneurs with profit sharing. Our employees identify strongly with Ruby. We want to strengthen this identification and commitment with profit sharing, and invest in the relationship with our employees,” explains Michael Struck, founder and CEO of Ruby.
In addition to these exciting new incentives, Ruby allows its employees more freedom of choice and flexibility with regard to work location and working hours, going far beyond to the standard ‘working from home’ policy, with trust-based working hours, 10 days of workation per year, part-time holidays and temporary part-time working also part of the initiative, along with increased individual training budgets.
Struck adds: “Ruby is aimed at individualists, and that pertains also for our employees. We want to give them the opportunity to work more individually and develop their potential. We trust our employees”.
All employees at Ruby also receive an allowance for their commute to work and for a fitness subscription.
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