David Lloyd Leisure is bringing its expertise to the high street with the launch of David Lloyd Studio, giving fitness fans flexible access to exercise and nutritional services – the first initiative of its kind by a major health and fitness operator in the UK.
Rob Beale of David Lloyd Leisure observed:
“We are…delighted that our planned investment for David Lloyd Studio in retail locations will boost local economies and enhance the vitality and viability of town centres, and we already have plans for a further two in 2012.”
No doubt fitness fans will seek refreshment and food after exercising!
Starting in Putney, South London
The first David Lloyd Studio in Upper Richmond Road, Putney, South West London will be unveiled in September, and will provide clients with David Lloyd Leisure’s internationally-renowned expertise in high street locations, with no membership fee required. The aim is to give time-pressed exercise enthusiasts easy access to fitness as part of their daily routine, with flexible payment options offered: blocks of 3 or 10 sessions, or pay monthly.
Services, with online booking available, include:
- Personal training: Highly qualified PTs (to *REPs registered instructor Level 3) to support clients in achieving their fitness goals;
- Group training: Encouraging clients to get motivated by joining others with similar goals in a small training group;
- Lose & Shape Up: A 12-week specialist course, including nutritional guidance, to help clients lose weight and tone muscles via a “whole body” approach;
- Running clubs: Catering for all abilities with various routes planned to start and end at the studio;
- Exercise classes: High-energy circuit or TRX classes for different levels of ability;
- Physiotherapy: a range of specialist recovery and rehabilitation services will be available at selected studios
David Lloyd Studio will also offer a retail area with sports products for sale, such as nutritional supplements and exercise equipment.
Rob Beale, David Lloyd Leisure’s head of sports, health and fitness, said:
“With the ever-increasing demands of today’s busy world, we recognise that it can be incredibly difficult for people to make time for regular exercise, but we know how essential this is for their long-term health. David Lloyd Studio will enable them to slot fitness into their daily routines – whether it’s during a shopping trip or on the way back from the school run – and with no upfront membership fee required.”
For more on David Lloyd Studio Putney click here