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Contactless spending increases 166 % in 2016, shows new research from Barclaycard

December 22, 2016

Contactless spending increases 166 per cent in 2016, shows new research from Barclaycard

Data released by Barclaycard today as part of its latest Contactless Spending Index shows that ‘touch and go’ payments have rocketed in the last 12 months, with year-on-year spending up 166 per cent.

The news comes as industry body, the UK Cards Association (UKCA), reveals that the number of contactless credit and debits cards in the UK now tops 100 million. Demonstrating the increasing popularity of contactless – which jumped 164 per cent in 2015 – separate research from Barclaycard** also reveals that one in two (50 per cent) of Brits now pay contactlessly at least once a month – with a fifth (21 per cent) planning to increase their usage even further next year.

The national picture

PositionCityAnnual spending increase*
1Manchester325%
2Glasgow308%
3Blackpool296%
4Hull287%
5Edinburgh267%
6Cardiff266%
7Liverpool260%
8Newcastle257%
9Birmingham248%
10Northampton234%

 

The biggest leaps in contactless spending have been seen in some of the UK’s largest cities. In Manchester, ‘touch and go’ transactions have increased more than anywhere else, with residents spending 325 per cent more this year compared to last. Also seeing strong uplifts are: Glasgow (308 per cent), Blackpool (296 per cent), Hull (287%) and Edinburgh (267 per cent).

Overall, London continues to lead the way for contactless usage, with almost half (47 per cent) of all eligible transactions (those up to £30) now made contactlessly – up from three in ten in 2014.

Spending is expected to even grow further next year both in London and right across the UK, especially as the number of retailers offering contactless as a way to pay continues to increase. For instance, Sainsbury’s has recently rolled out contactless payments to its UK stores, meaning that a large rise in the supermarket sector is expected as shoppers take advantage of the faster and more convenient way to shop.

Where’s Britain spending?

PositionCategoryAnnual spending increase
1Service stations285%
2Discount stores234%
3Gift, card & novelty shops180%
4Department stores170%
5Supermarkets156%
6Postal services121%
7Pharmacies108%
8Convenience stores98%
9Household appliance stores97%
10Caterers90%
11Pubs and bars79%
12Fast food outlets69%
13Newsagents63%
14Restaurants62%
15Commuter transport26%

 

Amongst all retail categories, service stations have seen the highest rise in contactless usage, with the amount spent jumping 285 per cent. Service stations now also have the highest average transaction value of all sectors at £13.32, with busy travellers enjoying the speed and ease of contactless to fill up on fuel or grab a bite to eat when on the move.

Pubs and bars are receiving a roaring trade with contactless climbing 79 per cent in the last year – with technology such Barclaycard’s “Pay @ Pump” self-pouring beer pump which was piloted last week showing the demand for faster payments in the service industry.

The first of its kind, the self-pouring beer pump allows drinkers to pour their own pint of ale and pay with a touch of their contactless card or device in just 60 seconds and has been designed to help bars and pubs reduce queuing time for customers buying drinks during busy periods like Christmas.

Tami Hargreaves, Commercial Director, Digital Consumer Payments at Barclaycard, said:

“Brits across the UK are increasingly catching on to the speed and ease of ‘touch and go’ payments, meaning that for many, contactless is now the preferred way to pay. No longer is contactless just reserved for the morning coffee or afternoon snack, as our data shows, Brits are turning to these payments for all types of purchases, from a supermarket top-up shop to stocking up on everyday essentials in discount stores and pharmacies.

“In 2016, the increasing popularity of mobile payments and wearables has also contributed to the surge in contactless, and as more retailers continue to accept ‘touch and go’ as a way to pay we expect this upward trend to continue well into next year.”

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