In today’s fast-paced world, many customers cannot afford the time required to enjoy a hot beverage ‘on the premises’. The good news for them is International Paper’s new line of insulated cups, called Hold&Go.
The Hold&Go hot cup provides superior performance in a premium, all-in-one package for your customers’ on-the-go needs, as Mike Gardner, Sales and Marketing Director for the company’s Foodservice business in Europe, explained.
Hold&Go employs International Paper’s patent-pending Thermashield™ technology, which eliminates the need for a sleeve or extra cup to protect hands. The cups come in three sizes – 12 oz 16 oz and 20 oz – and are designed in such a way that a single sized lid fits all. Both sip-through and lock-back lids are available for Hold&Go cups, in black or white. The minimum print run for bespoke designs is just 100,000 pieces.
‘With Hold&Go, consumers will appreciate a cup that keeps their beverages hot and their hands cool and restaurant operators will benefit from the elimination of costly double-cupping and improved speed as a result of no longer needing to apply a sleeve,’ said Gardner.
The cup comes with high quality graphics, including the classic design ‘Old World’, to boost your brand’s image.
‘Hold&Go is a great product with huge potential for Quick Service Restaurants, stadia and ‘on the move’ catering operators’, Mike said.
About International Paper Foodservice
International Paper Foodservice produces a range of single use consumer packaging for food and drink applications and has its European Headquarters in Winsford, UK. For more information on the company’s foodservice products, please visit ipfoodservice.com.
About International Paper
International Paper (NYSE: IP) is a global paper and packaging company with manufacturing operations in North America, Europe, Latin America, Russia, Asia and North Africa. Its businesses include uncoated papers and industrial and consumer packaging, complemented by xpedx, the company’s North American distribution company. Headquartered in Memphis, Tenn., the company employs about 56,000 people in more than 20 countries and serves customers worldwide. 2009 net sales were more than $23 billion. For more information about International Paper, its products and stewardship efforts, visit internationalpaper.com.
Hold&Go® and Thermashieldä are registered trademarks of International Paper Company.