Richoux, the much-loved London patisserie and restaurant founded in 1909, will return this September with a new, 110-cover flagship on Regent Street, offering a French-inspired all-day menu in an elegant setting. Blending heritage with a timeless sense of style, the relaunch marks a new chapter for the brand.
Rooted in Parisian café culture, the menu spans from breakfast through to dinner, combining French classics and international favourites with a focus on quality and provenance. Centre-stage is a wood-fired oven, used for signature plates including a 36-day dry-aged Ribeye to share between two, Steak Tartare prepared tableside, and a perfectly crisp Croque Monsieur. A changing ‘menu rapide’ will also be available, designed for quick lunches or pre-theatre dining. Richoux will also unveil a new 16-seater terrace, offering guests an elegant al fresco experience.
Handcrafted patisserie and viennoiserie are served from the signature trolley that winds its way to expectant tables, alongside specialty coffees and Parisian-style hot chocolate topped with Chantilly cream. The drinks list features French wines by the glass, carafe or bottle, classic cocktails that showcase the flair of a modern French brasserie, with Cocktail Hour running from 5–7pm on weekdays, and draught French beers.
The interiors, designed by Collective Design Studio, nod to the grand cafés of early 20th-century Paris with wood panelling, white marble tabletops, eclectic vintage artwork, and deep navy leather banquettes, creating an atmosphere that shifts from morning light to evening intimacy.
“With Richoux, we’ve brought together the best of the past including timeless design, a sense of occasion, and a menu that balances comfort with craft,” says Naveen Handa, Owner. “It’s a place to pop in for a pastry or stay for something special, either way, it should feel memorable.”
A second site in Tower Bridge will follow soon after, with international openings in Dubai and Saudi Arabia set for 2026 in partnership with the BBR Group.
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