
BB Merchant Services (BBMS) is delighted to be the Nearest the Pin sponsor at the prestigious Institute of Hospitality Golf Day 2025. As experts in reducing payment processing fees for businesses across various industries, including hospitality, BBMS is proud to support this fantastic event while showcasing how we help leading hospitality brands unlock significant savings.

The hospitality sector is a cornerstone of the UK economy, but businesses often face excessive costs when it comes to payment processing. BBMS has worked with some of the industry’s most recognisable names, helping them cut costs while maintaining strong relationships with their existing providers. Our expertise ensures businesses can either ‘Stay and Save’ or ‘Switch and Save’, unlocking savings without operational disruption.
Success Stories in Hospitality
As we take part in this year’s golf day, we celebrate the success of our hospitality partners who have significantly benefited from our services:
Celtic Manor Resort – This world-renowned five-star resort in South Wales reduced its merchant fees through a strategic benchmarking and renegotiation process. The result? Substantial savings while strengthening relationships with existing providers.
Firmdale Hotels – Operating luxury boutique hotels in London and New York, Firmdale Hotels wanted to ensure they were receiving fair market pricing. BBMS conducted a detailed review and secured a 29% reduction in acquiring margins, along with lower costs for terminal rentals.
Flat Iron Steak – A popular restaurant chain committed to delivering high-quality dining experiences, Flat Iron Steak partnered with BBMS for a review of their payment arrangements. With minimal input required from their team, BBMS successfully renegotiated better rates and improved service quality, allowing them to focus on what they do best—serving great food.
Go Ape – The UK’s leading outdoor adventure company engaged BBMS to optimise its card acquiring arrangements. After benchmarking against market standards, BBMS helped secure industry-leading pricing, delivering savings of over 60%.
BBMS reinforces its commitment to the hospitality sector by supporting the Institute of Hospitality Golf Day. Our approach helps businesses reduce costs, improve efficiencies, and enhance guest experiences.
We look forward to meeting industry leaders on the course and discussing how BBMS can help you drive savings in your business. If you’re attending, let’s talk about how we can optimise your payment processing costs—because when it comes to cutting fees, we aim for a hole-in-one.
