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Sir Jim Ratcliffe, Hernö Gin and the Six Rivers Foundation collaborate in tasteful charity project

August 23, 2024

Hernö Gin and Sir Jim Ratcliffe’s Six Rivers Foundation have collaborated to craft a unique Icelandic signature gin that will also contribute towards the conservation of the North Atlantic Salmon.

The Six Rivers Foundation is a charity that works to protect and rebuild vital wildlife habitats in the river systems of remote Northeast Iceland. It is a not-for-profit conservation programme, which seeks to reverse the decline of the North Atlantic Salmon.

Hernö Gin is the world’s leading and most awarded craft gin producer and proud pioneers that established the first gin distillery in Sweden back in 2011. They have a passion for gin, nature and for the supporting of greater causes.

After hearing about Hernö Gin being recognized as the world’s best gin, Six Rivers founder Sir Jim Ratcliffe visited the distillery outside Härnösand in northern Sweden. Conversations between Jim and Hernö’s founder Jon Hillgren moved from the topic of gin to passion projects and the love of nature and heritage. Several meetings between Dala and London later, a unique bottled tribute to Iceland and the king of the North Atlantic was born.

“The visit to Hernö Gin in Dala made a big impression on me,” said Sir Jim. “Jon and his team have a deep passion for their product as well as a desire to deliver an experience, rather than just a bottle of gin. This charity partnership with Hernö brings together our shared passion for initiatives that champion greater causes.”

The Icelandic signature gin is to be launched primarily on the British and Icelandic market to shine light on the Six Rivers Iceland project with each bottle sold contributing toward the Foundation.

“I am proud to contribute to a charity with great possibilities to make a big difference,” says Jon Hillgren. “We all benefit from projects preserving wildlife and unique environments. We are honoured that Sir Jim and his passionate team reached out to us and wanted to utilize our expertise in their project.”

Hernö Six Rivers Gin contains the classic Hernö Gin botanicals juniper berries, coriander seeds, meadowsweet, lingonberries and lemon peel alongside Icelandic moss and yarrow as a tribute to Iceland. On the nose, the gin has a round juniper character followed by fresh citrus notes and a slightly perfumey florality. On the palate the taste is of fresh and spicy notes of juniper and coriander with a herbal sweetness.

Herno Six Rivers Gin is now available in leading UK restaurant Limewood, via UK distributor Love Drinks and from Drykkur in Iceland.

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