The ability for event venue caterers to quickly serve supporters with a fresh filtered coffee has just been made easier after leading coffee manufacturer Kimbo launched its new KIMBO In-Cup, which makes freshly ground filter rather than instant coffee much more accessible.
The KIMBO In-Cup, which has been developed by Kimbo UK, offers freshly ground 100% Arabica filtered coffee in a cup using an innovative lid with integrated filter. The expertise of the company’s Neapolitan roasters means that coffee beans from some of the best origins, roasted to perfection, can now be made available in stadia and other venues.
A dose of ground Kimbo coffee is sealed with aluminium foil to guarantee freshness in every single cup and preserve all the organoleptic properties. Once the film has been removed, the cup can be easily filled with hot water, the exclusive lid with filter applied, making it ready to be served. Milk and sugar can be added without the need for the lid to be removed.
“At an event, frequently the crowd only has a certain small amount of time, perhaps ten or fifteen minutes, to get to a kiosk, buy food and drink and get back to their seats or to wherever they are heading next,” says Luca Piccini, Director of International Business Unit at Kimbo.
“The issue you have with fresh beans, making a cappuccino or such likes, is it takes maybe 40 or 50 seconds for a machine to make a single drink, so you must either have five or ten machines to service that rush within a very short period or you have to serve instant coffee.
“With the new KIMBO In-Cup you just add hot water to fresh ground coffee, put the lid on and wait. It’s a really quick serve and a great solution for peak time in a stadium, arena or other kind of venue.”
The innovation is the result of a partnership between the London-based team at Kimbo UK; manufacturing partner RTMBruPac, the British in-cup drinks specialist for many leading global brands, and BB-inflight GmbH Distribution, which supplies passenger comfort equipment and products to airlines and rail operators.
Kimbo was founded in 1963 in Naples and is today present with its products in 100 countries worldwide.
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