Four Points Express by Sheraton London Euston has opened its doors in Bloomsbury, London following a £50 million investment by Splendid Hospitality.
In collaboration with Marriott International, the new 201-bedroom hotel is the first Four Points Express by Sheraton in the UK, designed for the midscale segment.
Offering a blend of functionality and harmonious design, the hotel focuses on refined minimalism. The compact rooms are thoughtfully designed, featuring muted, soft colours and clean, delicate lines.
The hotel restaurant, The Raven, is named after Charles Dickens and his pet raven, Grip, as a nod to the author’s connection to the area. He was often seen walking along Woburn Walk, a pedestrian street adjacent to the hotel. There is also an onsite Caffe Nero.
Sujay Ghorpade, the hotel’s new General Manager, says: “Whether travelling for business or leisure, our hotel offers a seamless experience with genuine and friendly service. Located in a prime location in the heart of London, we focus on reliability, simplicity and affordability, all within a warm and welcoming atmosphere, in keeping with the vibrant and charming local area.”
