By Angela Green, Content Executive: Exclusive Collection completes acquisition of Ansty Hall.
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Exclusive Collection has acquired Ansty Hall from Macdonald Hotels and becomes the seventh country-house hotel in Exclusive Collection’s privately owned portfolio.
Sitting in eight acres of landscaped gardens and dating back to the 17th century, the hotel’s location reflects demand from Exclusive’s meetings and event clients for a venue in central England.
In the first instance, the hotel will be operated in tandem with the other Exclusive Collection properties while a new brand identity is established alongside the completion of any initial capital expenditure projects.
B Corp values and training will form a core part of the induction to Exclusive Collection, its purpose and positioning.
Danny Pecorelli, MD of Exclusive Collection said of the acquisition: “It’s been a long-term ambition to extend our reach towards the Midlands and Ansty Hall fits nicely with the collection through its significant history and stunning setting.
“We will be embedding B Corp standards and our core values into the hotel and its people, gently bringing the hotel in line with the Exclusive Collection brand.
“While each of our properties has its own voice and history, they’re all united by our purpose to create happiness in amazing places, with a real emphasis on using our business as a force for good.
“We’re excited to bring this proposition to the Midlands.”