The UK’s fastest growing plant-based restaurant chain, Neat Burger is to open 30 new sites across the London, following the completion of new funding valuing the company at $70m, an increase from a $27m valuation last year.
The expansion follows demand for plant-based food, with high-profile backers including Lewis Hamilton attracting plant-based and meat eaters alike to a fresh approach to meat-free dining.
Speaking of the expansion, Lewis Hamilton says: “We created Neat Burger to make plant-based eating more accessible to everyone whether you eat plant-based all the time or just want to add it to your diet every now and again. The response to Neat Burger since we opened has been incredible. I’m really proud of the boundaries we have been able to push in this space and the plans for expansion both in terms of sites and delivery are really exciting.”
New restaurant sites to sprout up over the city over the next 12 months and include Victoria, October; Canary Wharf, November; Westfield Stratford, December; Bishopsgate, Ealing, Kings Road, O2, January; with Queensway and Waterloo to follow in the spring and further sites to follow in Covent Garden, London Bridge, Clapham, Hammersmith and Shoreditch. Regional expansion is also planned for 2022.
The 14 new restaurants will more than triple the brand’s existing brick and mortar portfolio which currently include sites in Oxford Circus, Soho, Camden and recently launched, Finsbury Park.
Delivery is set to reach all corners of London with 16 additional delivery kitchens across the capital as of early 2022, made available through Deliveroo and virtual kitchen partner REEF.
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Hospitality & Catering News: Lewis Hamilton’s Neat Burger announce rapid expansion plans. – 18 October 2021 – Lewis Hamilton’s Neat Burger announce rapid expansion plans.
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