Supermarket giant Tesco has taken out a full page ad in today’s issue of The Times and other national media asking their customers to support their local pub today, using their strap line ‘every little helps’.
As pubs and restaurants reopen today many were fully booked weeks in advance seeing significant enthusiasm from customers to return to enjoying hospitality.
Even the inclement weather many woke up to would not allay their venturing out to experience hospitality again first hand.
The ad campaign by Tesco is a fantastic act of goodwill to hospitality that perfectly demonstrates, how valued hospitality is.
The gesture in marketing terms is worth far more than the price of the advertising as it will enhance their brand value immensely.
The campaign will doubtlessly also drive even more footfall to pubs and restaurants across England, as people trust the Tesco brand.
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Hospitality & Catering News: Tesco asks customers to go and support their local pub today. – 12 April 2021 – Tesco asks customers to go and support their local pub today.
So, Thank You Tesco