Dorset’s first gin distillery – Conker Spirit – have taken a giant leap into the ‘Low & No’ category with the launch of their very own premium distilled non-alcoholic spirit called BOWSER.
Once again leading the way in spirit innovation, Conker are one of the first craft gin brands to move into the ‘Low & No’ market with BOWSER now available through UK distributor Love Drinks ahead of Dry January.
BOWSER – LEAF- 100% Distilled, 0% Spirit
The first of three flavour profiles due to launch under the BOWSER umbrella in 2021, LEAF is a unique botanical blend offering all the complexities of a premium gin, without the alcohol. Five carefully selected botanicals – Patchouli, Mint, Basil, Tarragon and Thyme – combine to create a multi-dimensional, herbaceous, ‘green’ tasting experience.
Spicy and woody at first, quickly giving way to bundles of green leaves, a little anise and cool mint, before a burst of fresh pea sweetness succumbs to savoury dryness and a soft round finish.
Rupert Holloway, Founder and Head Conkerer, said: “We wanted to bring the same fastidious quality and drinking experience that we offer through our full-strength Conker products to those seeking a soft option. Unlike many of the others on the market and in line with our other products, BOWSER contains no extracts, artificial flavours, sugar or sweetener. As always, the success of this products is down to the method. Distilled in copper pot stills using New Forest Spring Water, each botanical is distilled separately and blended carefully to create a well-balanced, complex final product that has a moreish mouthfeel and that vital fresh dryness.”
Samantha Burke, Managing Director of Love Drinks, said: “When it comes to British innovation, craft and quality in the spirit sector, no one really gets close to Conker. 2020 has seen the launch of a Decaf Coffee Liqueur, a Gin & Juice RTD and hand sanitiser – Sanitise – but this latest launch may just beat them all. The Conker team have obviously been keeping their ears to the ground and putting in the research as BOWSER LEAF delivers bold, bright and complex flavours that can only be derived from distillation of fresh botanicals. I think it will become a huge player in the non-alcoholic spirit sector. It’s certainly one to watch in 2021!”
For serves, Conker recommends trying 50ml of BOWSER LEAF with Indian tonic water and a sprig of mint or for a low alcohol martini, try 60ml BOWSER LEAF with 20ml dry vermouth and give it a stir.
About Conker
Set up by Rupert Holloway in April 2015, Conker was Dorset’s first gin distillery, has sold over 200,000 bottles around the UK and recently launched in Canada with the LCBO earlier this year.
After spending his younger years studying and working on building his CV, including time at university studying Biology and then a Masters in construction, Rupert began his serious working career as a Chartered Quantity Surveyor, but pretty quickly realised something was missing and that his real passion lay elsewhere.
With craft drinks on the rise, Rupert started to research distilling and began foraging on the cliff tops of Bournemouth. At aged 29 he took the leap to leave his day job and launch Dorset’s first gin distillery. A £10k government grant followed and one year later Conker’s Dorset Dry Gin launched to the public.
Passionate foragers, distillers and bottlers, the company handcrafts its spirits in small batches to ensure no shortcuts or compromises are taken when it comes to the craft processes, the ingredients and the final quality.
Conker embodies the spirit of Dorset, blending British wheat spirit and New Forest Spring Water with botanicals that can be found across the Dorset coast and New Forest.
The brand is already available in Tesco, M&S, Waitrose and Ocado with exclusive liqueurs also being created in partnership with Fortnum & Mason, including a limited-edition Fortnum & Mason Cold Brew Tea Liqueur.
The company is also involved in partnerships with the Craft Gin Club, That Boutique-y Gin Company, Speakeasy Ice Creams and the Royal National Lifeboat Institute.
For more information, visit www.conkerspirit.co.uk or follow on Facebook: @ConkerSpirit, Twitter – @ConkerSpirit or Instagram @conkerspirit
About Love Drinks
Love Drinks is an independent import, distribution and marketing company for premium quality spirits, liqueurs and craft beers. Their portfolio represents quality, craft-distilled and family-owned brands that have a rich provenance, heritage and history.
Founded by Kirsty Loveday BEM in 2007, Love Drinks represent Abelha Organic Cachaça, The Bitter Truth Cocktail Range of Bitters and Liqueurs, Conker, Einstök Icelandic Craft Beers, Gosling’s Bermuda Rums, Hernö Gins, Pedrino Spritz and White Heron Drinks.
Love Drinks holds the silver accreditation for Investors in People and recently launched Love Well – a pioneering initiative to help the health and wellbeing of people working in the hospitality industry. The company was named Drinks Business Drinks Distributor of the Year in 2019.
For more information visit www.lovedrinks.com or follow on Facebook – @lovedrinksltd Instagram – @love_drinks_ltd or Twitter – @Love_Drinks. To speak to someone, call 0207 501 9630.
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