Introducing Happy Face pizzeria, a fresh and stylish take on the classic Neapolitan pizza joint, from the team behind Spiritland. The first and only pizzeria within the new King’s Cross Estate, the launch of Happy Face is accompanied by an intimate and retro-inspired late-night subterranean cocktail and vermouth bar, SUPERMAX.
Happy Face offers a short but crowd-pleasing menu of authentic Italian pizza, made using a 72-hour dough ferment, meaning a lighter, fluffier and easier-to-digest crust, alongside antipasti, gelato and dolci. Offering informal all-day dining accommodating 130 covers, to dinner or take away, Happy Face is a welcome answer to the void between chain pizzerias and overpriced Italian dining in London.
Tucked away beneath Happy Face is SUPERMAX, a new vermouth-led cocktail bar with a late-night license, open to the public Wednesday through Saturday and available for private hire throughout the week. A celebration of Italian discotheques, the interior aesthetic in SUPERMAX nods to the excesses and glamour of the 1970s, through the use of statement features, from velvet wall hangings and cosmic oil projector wheels to a Marmoreal terrazzo bar and centerpiece custom-made disco ball.
Known for their sophisticated approach to music curation and unrivalled quality of sound, the Spiritland team are overseeing the playlist at SUPERMAX, with an accompanying soundtrack in homage to the era, broadening the repertoire to slow tempo funk and forgotten Europop to carry on late into the night.
The founders of Happy Face and SUPERMAX – Paul Noble, Dominic Lake and Patrick Clayton-Malone – said “We came up with the concept of Happy Face for people like us; fans of seriously good pizza. With quick, delicious pizza upstairs, and a secluded pop-inspired cocktail bar in the basement, we hope Happy Face and SUPERMAX will satisfy cravings from lunchtime to late at night.”
The pizza restaurant and basement bar are set across 4000 sq ft, located in the Duggan-Morris designed ‘millennial pink’ building, on Handyside Street in King’s Cross.