Custard Communications is delighted to announce a new PR contract to represent Splendid Hospitality Group.
A family run business, the Splendid Hospitality Group is one of the UK’s fastest growing privately-owned hotel groups which has built its reputation through the design, construction and operation of a full range of hotel styles and locations across the UK.
Boasting an impressive portfolio of 19 hotels, SHG works in partnership with renowned and trusted brands including IHG, Accor and Hilton, as well as owning a handful of independents which can be found in Edinburgh, Oxford and York.
Some of the most notable recent additions to the group include the Mercure Bristol Brigstow Hotel and Hilton London Bankside.
Custard is an integrated communications agency specialising in hospitality, tourism and leisure. Creative, strategic and fearless, the team invests heart and soul into implementing brave, witty marketing and PR campaigns that deliver real, measurable results.
Being immersed in the hospitality sector enables Custard to develop and maintain influential, long-term relationships with the media and to keep on top of the latest trends. Custard’s client base spans leading event venues, hotels, trade associations, exhibitions and industry suppliers.
Louise Wright, Sales & Marketing Director, Full Service, says: “We are delighted to be working with Custard Communications to increase the visibility of hotels within the group. Custard will work closely with our marketing agency Punch Creative to maximise impact and efficiency and we are very much looking forward to some great results.”
Petra Clayton, managing director of Custard Communications, says: “This is an exciting time for Custard as we expand our portfolio of hotel clients to include Splendid Hospitality. We relish the prospect of delivering exciting campaigns for a diverse range of properties.”