Leading retail design consultancy 20.20 is ensuring that Liverpool Football Club can still offer a unique hospitality space this season while the current facilities are being upgraded by creating a temporary marquee to accommodate up to 600 people during the redevelopment of the world-famous stadium.
Catering for hospitality season ticket holders and corporate fans, the marquee is made up of six spaces, which all celebrate different facets of one of the world’s greatest football clubs.
Although it is a temporary building, the creative team wanted to ensure the spaces feel anything but temporary. Michael Artis, director of leisure at 20.20, said: “We’ve created a series of premium lounges utilising the unique proportions this structure brings.
“We’ve also been able to re-claim and re-use existing fixtures and artefacts from the old stand which will help to integrate the authenticity and prestige of Anfield in the spaces.”
The new temporary structure, which covers an area of 1,130m2, will remain open throughout the 2015/16 season, and guests will be able to choose from a range of hospitality packages, from mid-range seated buffets to à la carte experiences. It also has full disabled access and is just a short walk from the current stand, next to the Main Stand redevelopment.
As well as Liverpool Football Club, 20.20’s high profile leisure clients include Arsenal Football Club, Rank PLC, and Whitbread.
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