Multi-award winning caterer, Amadeus has won an exclusive five-year contract to provide catering services at Moseley Rugby Club. The contract will include the 320-capacity function suite within the Rugby Club’s brand new stand and adjoining facility which is used by Birmingham City Indoor Bowls Club and can seat up to 410 people.
As part of the deal with Moseley Rugby Club, Amadeus will play a key role attracting and retaining events on non-match days, such as corporate functions and private parties. The club has ambitious plans to continue the development of its new facility in order to attract the regional business community and Amadeus will use its expertise in catering and hospitality to help achieve this.
Bill Redwood, General Manager at Moseley Rugby Club, said: “We chose Amadeus because we know that they will take our catering offer to a new level which will further enhance the reputation of our great rugby club and drive revenues which we can re-invest to continue to elevate our club through to the premiership.”
Leading caterer for sporting venues and events
The deal is another positive move for Amadeus, part of the NEC Group, who are fast establishing themselves as a leading caterer for sporting venues and events having achieved record sales at a number of golfing events last summer. At the Scottish Open revenue increased 41% against budget, whilst at Dunhill Links and the Ricoh Women’s British Open, budget was exceeded by 10% and 11% respectively. Amadeus also has a strong relationship with the LTA; providing catering services at the AEGON Classic at Edgbaston and AEGON International at Eastbourne.
Amadeus
Amadeus is the NEC Group’s retail, conference & banqueting, and hospitality caterer. Amadeus has almost 40 years’ experience catering for the NEC Group’s 4 million visitors, at more than 750 events a year, across its world class venues (the NEC, ICC, Genting Arena and Barclaycard Arena). With more than 600 staff, including 75 chefs, the Amadeus team has won more than 650 awards for quality and innovation in catering.
In addition to its home venues, Amadeus currently operates at over 15 major ‘meet’ and ‘visit’ external events and venues, including The Scottish Open, Tatton Park, Cadbury World, Dudley Zoo, Stoneleigh Abbey, Stratford Riverside, Library of Birmingham and Camden Council. Amadeus utilises its Oak Kitchen restaurant brand and new MADE café concept in many of the venues, and also manages more than 60 outlets for retail partners JD Wetherspoons, Starbucks, Subway, Pasty Presto, Jimmy Spices and DP Coffee.